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Philips StraightCare Sublime Ends Straightener

BHS677/03

Put your hair in the spotlight

Up to 95% split-free ends*

Premium sublime ends straightener is our first straightener designed to protect your fragile ends. Thanks to our premier SplitStop Technology and floating plates you can enjoy beautifully styled hair with healthy looking ends!

Beautifully styled hair
- Keratin infusion for better care
- 2x stronger ionic conditioning for vibrant shine

Proven to prevent split ends
- SplitStop Technology for ultimate split ends prevention
- UniTemp sensor for beautifully styled hair with less heat
- Floating plates for gentle styling
- Advanced Ceramic for smooth gliding and damage prevention
- 14 digital temperature settings for absolute control

Ease of use
- Heat-resistant cap for safe immediate storage
- Extra Long plates (105mm) for fast and easy straightening
- Cool Tip to easily create curls and waves
- Fast heat up time, ready to use in 15 sec
- 2m power cord.

READ MORE »

Manufacturer Warranty : 2 year
AED 292.95

Philips StraightCare Sublime Ends Straightener

BHS677/03

Put your hair in the spotlight

Up to 95% split-free ends*
SplitStop technology
2x Ionic Conditioning
Keratin infusion

Beautifully styled hair
- Keratin infusion for better care
- 2x stronger ionic conditioning for vibrant shine

Proven to prevent split ends
- SplitStop Technology for ultimate split ends prevention
- UniTemp sensor for beautifully styled hair with less heat
- Floating plates for gentle styling
- Advanced Ceramic for smooth gliding and damage prevention
- 14 digital temperature settings for absolute control

Ease of use
- Heat-resistant cap for safe immediate storage
- Extra Long plates (105mm) for fast and easy straightening
- Cool Tip to easily create curls and waves
- Fast heat up time, ready to use in 15 sec
- 2m power cord.

READ MORE »
Manufacturer Warranty : 2 year
AED 292.95

Philips StraightCare Sublime Ends Straightener


BHS677/03

SplitStop Technology

Our secret to ultimate split ends prevention is the new SplitStop Technology. It is a unique combination of UniTemp sensor and our advanced ceramic floating plates to respect the health of your hair. The UniTemp sensor protects your hair from being exposed to unnecessary high heat and our styling plates guarantee minimal friction for ultimate split ends protection.

UniTemp Sensor

The UniTemp sensor protects your hair from being exposed to unnecessary high heat by providing a more consistent styling temperature for improved performance: Get the same results with a 20°C lower heat setting**. Create the perfect style with healthy-looking ends full of life.

Keratin infusion

Keratin is the hair's essential ingredient which makes them strong, healthy and gorgeous looking. The ceramic is enriched with keratin to even better take care of your hair.

Ionic Conditioning 2x stronger

Charged negative ions eliminate static, condition the hair and smooth down the hair cuticles to intensify the hair's shine and glossiness. The result is smooth, frizz-free hair with vibrant shine. 2x stronger ionic conditioning comes from an advanced ionizer which releases two times more ions compared to a standard ionizer, enabling every strand of hair to be cared for from all angles.

Floating plates

The advanced ceramic floating plates move to adjust the pressure on the hair. This protects the hair shaft from being damaged and reduces the possibility of split ends.

Soft heat protection cap

The special soft heat protection cap has multiple benefits, the most important being that it is made of silicon-rubber, a heatresistant material. After usage, slide the cap on your straightener to enable safe immediate storage. It will also protect your straightening plates from scratching as well as locking your straightener while stored.

105mm long plates

The straightening plates have a professional length of 105mm, leading to faster and easier straightening.

Advanced Smooth Ceramic

The smooth advanced ceramic coated plates prevent damage to your hair during styling with ultra-smooth gliding.

Digital temperature settings

Digital display with 14 temperature settings up to 230°C gives you absolute control to adjust temperature to your hair type for damage prevention.

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