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KitchenAid & Al Ghandi Electronics was part of the Dubai Pink Ride Campaign in collaboration with Dubai Health Authority (DHA) on their Breast Cancer Awareness.
The event on Friday, 26th October 2018 kicked off in Jumeirah 3 (behind Sunset Mall) and attracted hundreds of cyclists and bikers who took part in the Dubai Pink Ride Campaign which aimed to raise funds for underprivileged patients affected by breast cancer as well as raise awareness about the importance of early detection of breast cancer. People from all walks of life participated in support of breast cancer awareness dressed in pink as well decorating their bicycles and motorcycles.
KitchenAid emphasizing their commitment and support in the community cause in the fight against breast cancer, was associated in this event by sponsoring various gifts to the participants.